- PII
- S0132-16250000377-0-
- DOI
- Publication type
- Article
- Status
- Published
- Authors
- Volume/ Edition
- Volume 361 / Issue 5
- Pages
- 143-152
- Abstract
- The paper presents original methodology of assessing University websites based on criteria of design, navigation, content, interactivity, visibility of the site on the Internet. In accordance with the selected criteria rating are built of sites of world and national universities.
- Keywords
- website, methodology, evaluation criteria, ranking of sites, the competitiveness of the University, Internet marketing, ranking
- Date of publication
- 01.05.2014
- Number of purchasers
- 1
- Views
- 535